FAQ

  1. What is SEO?
  2. What is WordPress?
  3. Why SEO for WordPress?
  4. Do I need a website built on WordPress to use your services?
  5. What is a keyword research?
  6. What information do I need to provide you to get a service started?
  7. What WordPress theme framework do you recommend?
  8. Do I need to give you access to my WordPress admin panel?
  9. Do you do all services manually?

1. What is SEO?

SEO (Search Engine Optimization) is a process designed to help your website improve its performance in search engines.

There is no one tactic suitable for all kinds of businesses. Each business is different and requires various procedures to be implemented into the website to improve its visibility on the internet.

There is also no specific time frame during which your website will achieve the desired results.

Everything depends on and may be influenced by many factors. These factors could include the age of your website, your website content, the strength of your competition and the amount as well as quality of incoming links.

The whole SEO strategy should be well planned and performed regularly to bring desired results.

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2. What is WordPress?

WordPress is the most popular free CMS (Content Management System) nowadays. It is an open source platform both for blog and business websites. For more information go to www.WordPress.org or www.WordPress.com.

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3. Why SEO for WordPress?

Instead of performing SEO and Internet Marketing services for websites built on different systems, we decided to focus especially on the WordPress platform. Based on our experience, websites built on WordPress always achieve better results and are easier to optimize and perform content changes.

Thanks to the SEO plugins, we can setup keywords and manage the website content in a cost effective way for our clients.

Also, we can easily build site maps and setup search engine friendly links. WordPress websites also have a structure that is easy to index and crawl for search engine bots.

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4. Do I need a website built on WordPress to use your services?

We can perform our SEO and Internet Marketing services on any website, not necessarily built on WordPress. However, our services may have better results on websites built on WordPress because we install many plugins and implement useful techniques that improve WP site visibility in search engines.

If your website is not built on WordPress, we will of course perform any service to improve your website’s visibility and boost traffic to your business but in some cases we may not be able to implement necessary changes to your website.

In this case, we would only be able to suggest the necessary changes.

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5. What is keyword research?

Keyword research helps you to find search terms people most often type in a browser to find a particular product or service. It will show you what keywords are the most popular for your business or website as well as report what competition you will have while choosing a particular keyword.

Keyword research is necessary if you want to increase traffic to your website. Without it, your website may be optimized for keywords people do not look for or for keywords with too high competition that would take you years to achieve good results.

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6. What information do I need to provide to you in order to begin service?

It is always advisable to provide as much information about your business as possible. The information about your business is necessary to create ‘rich’ profiles in various directories or social media websites.

The more information you give us, the better profiles of your business we will be able to create. You should also remember that ‘nice’ profiles attract people’s attention which in turn increases traffic to your website.

Here is some information we may need: the name of your company, domain name, business owner name, business description, business address (if you optimize for local search), products and services you provide, contact information, years in business, logo image, pictures showcasing your work, etc.

Additionally, for some businesses we may need more detailed information such as business owner bio, any coupons or discounts people may use while buying your products or services, methods of payment, hours of operation, and any other information concerning your business that you consider important.

The more relevant information you give us, the better your profile will be!

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7. What WordPress theme framework do you recommend?

We recommend Genesis Framework as one of the best frameworks for websites built on WordPress. The Genesis Framework has built-in SEO settings and keeps your website structure clean which should affect your website performance. We have noticed better search engine results for websites built on the Genesis Framework.

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8. Do I need to give you access to my WordPress admin panel?

Yes. If you want us to setup all necessary SEO plugins, make some content changes, and setup Google Analytics, we will need access to your WordPress admin panel. You can create us as a new user and once we finish our job you can remove it.

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9. Do you do all services manually?

Yes! We perform all services manually as we believe that’s the only way to get good results for your website. We always want to build long term relationship with our clients and help grow their businesses. To achieve this, we have to make sure our service is honest and focused on our client’s needs.
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